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Reading lists: Teesside Marketing Clinic


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Reading lists: Teesside Marketing Clinic

Reading list titles for this course/module

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Product name
Price
Rating
Buy
Innovation and New Product Marketing (RLE Marketing)
£146.19
Essential
Management Consultancy
MANAGEMENT CONSULTANCY

O'Mahoney, Joe (Senior Lecturer at Cardiff Business...

£63.74
£39.99
Essential

Marketing
MARKETING

Baines, Paul; Rosengren, Sara; Antonetti,...

£57.79
Essential
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
£68.84
£45.99
Essential

Strategic Marketing Management
STRATEGIC MARKETING MANAGEMENT

Wilson, Richard M.S. (Loughborough University, UK); ...

£60.34
Essential
Innovation and New Product Marketing (RLE Marketing)
£146.19
Highly Recommended
Innovation Management and New Product Development
£53.54
£45.99
Highly Recommended

Management Consultancy
MANAGEMENT CONSULTANCY

O'Mahoney, Joe (Senior Lecturer at Cardiff Business...

£63.74
£39.99
Highly Recommended

Marketing
MARKETING

Baines, Paul; Rosengren, Sara; Antonetti,...

£57.79
Highly Recommended
Reflective Practice: Writing and Professional Development
REFLECTIVE PRACTICE: WRITING AND PROFESSIONAL DEVELOPMENT

Bolton, Gillie E J (Freelance Consultant); ...

£26.34
Highly Recommended
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition
£68.84
£45.99
Highly Recommended

Strategic Marketing Management
STRATEGIC MARKETING MANAGEMENT

Wilson, Richard M.S. (Loughborough University, UK); ...

£60.34
Highly Recommended

Teesside University